AETA Logo American Equestrian Trade Association

Uniting Equestrian Trade

AETA Bucks Program   

 

The AETA Bucks program invests in encouraging business between members. It also provides an incentive for buyer attendance at the trade shows. 

 

This member-to-member benefit has the potential to generate over $312,000  in orders for AETA member exhibitors.

 

Retail buyers who are also AETA members are rewarded with AETA Bucks. These vouchers are redeemable for discounts on purchases at any AETA member exhibitor booth. Our exhibitor members can then offer extra discounts to retailer members without incurring additional cost.  The AETA Bucks program for the August 2010 Trade Show awards $250 in AETA Bucks to each retail member.  Each $100 AETA buck represents a 20% discount off your show order (minimum $500) with any AETA member exhibitor. The new $50 buck also represents a 20% discount off your show order and is used the same way as the $100 buck, but on orders with a $250 minimum.

 

Yes, that’s right…you asked and we listened… by raising the AETA Bucks an extra $50. This should really help some of the smaller retailers who may not have the opportunity to spend $500 at an exhibitor’s booth.

 

  AETA Bucks Redemption Process

 

Step 1:  To qualify to receive AETA BUCKS, you must be a fully-paid AETA Retail member in good standing by July 19, 2010.  To become an AETA member, go to the Membership tab, then Member Application and follow the directions.

 

Step 2: When AETA Member Buyers arrive at the show, they need only check in at the AETA Booth where they will receive AETA Bucks vouchers. Recipients of AETA Bucks can spend them with any AETA Member Exhibitors.

Step 3: AETA Member Exhibitors will be provided with display signage that designates “Proud Member of AETA.  AETA Bucks Welcome Here.” In addition, the show directory has clearly designated the AETA Member Exhibitors, and a list will be given to every member buyer with their AETA Bucks.

Step 4: Write orders with the holders of AETA Bucks. Each order must total a minimum $500 for every $100 voucher applied or a minimum of $250 for every $50 voucher.

Step 5: Exhibitors retain both copies of the AETA Bucks.  The top copy is surrendered to AETA for reimbursement.  The bottom copy is attached to the retailers purchase order so that the retailer gets proper credit upon shipment.

Step 6: By 4 P.M. on the last day of the Trade Show, Exhibitors bring collected AETA Bucks vouchers to the AETA Booth for reimbursement of the face value of all Bucks collected. 

AETA Bucks are for use of AETA Members only. They are non-transferable and have a space for signature of both the buyer and the exhibitor. Each certificate is numbered and will be checked off the master list upon presentation.

 

© 2008, 2009, 2010 American Equestrian Trade Association, Kennett Square, PA 19348-1679