Uniting Equestrian Trade
Workshops for January 2012
Workshops Available on DVD
Whether you missed them, or simply can't get enough or want to share with your staff and colleagues, these workshops are availale on DVD. Order yours now.
View the Seminar Slide Presentations
Take
a peek at the presentations included on AETA’s seminar video! You can
download and view both slide show presentations to see the great topics
covered for yourself before you decide to order.
Our January workshops featured Karen M. Videtic, Professor of Fashion & Merchandising at Virginia Commonwealth University. Assisting Karen are her colleagues from VCU: Rose Regni, Associate Professor, Fashion Merchandising and Deidra Arrington, Assistant Professor, Fashion Merchandising.
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| Deidra Arrington | Karen M. Videtic | Rose Regni |
Workshop 1: Friday Afternoon, January 27, Friday, 5:00 p.m. to 6:30 p.m
Bad Habits that Good Retailers Need to Avoid
This workshop had been created for today’s economy.
• Pitfalls of merchandising decisions and their solutions.
• Sourcing assistance in merchandising.
• And so much more.
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View the slide presentation for Bad Habits of Good Retailers (PDF) |
View /download PDF for more info
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Workshop 2 Saturday, January 28, 7:30 a.m. to 9:00 a.m.
Branding: It’s More than Just a Label – It’s a Promise”
Through various aspects of the retail setting you can differentiate YOUR brand of business. This seminar explores how a business can create a brand or image that creates a competitive edge, and includes topics such as advertising, visual merchandising and service.
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View the Powerpoint slides for Branding: It’s More than Just a Label – It’s a Promise” (PDF) |
Free Continental Breakfast for Registered Attendees
Location
Hall D, Greater Philadelphia Expo Center, Oaks, PA
Registration and Tuition
Registration is Free to all AETA members in good standing
Non-AETA Members: $50 registration fee covers both sessions
Questions
Contact the AETA Office at 610-444-2025 or email: info@aeta.us
| © 2008 - 2011 American Equestrian Trade Association, Kennett Square, PA 19348 |
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